7 Restaurant Renovation Tips
Good food and service are important for any successful restaurant, but customers also expect ambiance when dining out. If your restaurant needs some refreshing to keep up with modern trends, consider these seven renovation tips.
1. Check the Trends
Restaurant trends tend to change when it comes to both food and decor. Something on-trend ten years ago may be ancient history today. If you haven't done any updates in a while, it is a good idea to familiarize yourself with current trends before you start renovating. Unless you are specifically going for nostalgia, you want to choose upgrades that will set your restaurant apart from the competition, while also appealing to modern diners. Consider new technologies, such as a solar power system. Going green is a popular trend that can fit with just about any style of restaurant.
2. Make a Plan
You will get the best results if you start with a plan, rather than just making changes here and there as you go. Take a look at what your competitors are doing and the current trends, solicit feedback from customers and employees, consider hiring a brand management specialist. You will want to maintain your core concept, but update it to achieve the modern brand image you want to have. Map out all of the changes you need to make to achieve your final goal.
3. Make a Budget
Renovations can cost thousands of dollars and the initial estimates are almost always lower than the final cost. It is important to have a budget in place before you get started so that you are prepared to make decisions as you go along. Leave some room in the budget for renovations to cost more than you initially think they will. Consider hiring professional assistance to get a more accurate forecast.
4. Pick the Right Help
You will probably need a team of professionals to assist you with your renovation project. Research architects, designers and contractors in your area. Check to see how satisfied their past clients are, what kind of complaints they have had and what their schedules are like. You do not want to get started on your project only to have it delayed for weeks because your contractor hasn't shown up yet. Ask for references from anyone you are considering and visit places they have worked in the past to assess the quality of their work.
5. Set Goals
Before you get started, you need to establish why you are doing the renovation. Are you hoping to attract more customers, modernize your brand, update your decor or improve the functionality of your business? Once you have your overall goals established, break them down into smaller goals.
6. Determine Your Priorities
The most important issues need to be addressed first. If you run out of time or money on your project, you do not want to end up with a bunch of new decor and a sink that is still leaking in the kitchen. Do the things that will have the biggest impact on the functionality of your business first and then add the less important items as time and budget permits.
7. Do Not Forget the Marketing
You want customers and potential customers to be excited about your renovation. For this to happen, you need to make sure they know about it. Be sure to include your renovation in your advertising campaigns. Announce it on social media. You can even get started before your renovation is complete. Post progress photos and get people invested in the changes you are making, so they will be excited to see the finished project.
What your restaurant looks like can be as important as the quality of the food and service you provide. If your decor has become stale or the place is starting to look a bit shabby, these renovation tips can help you refresh your business and get customers excited about coming back.